What is PPC ?
What is PPC?
Scott is an expert at helping businesses to maximize the profits they generate from PPC advertising with detailed keyword research, constant performance optimisation, split-testing and competitor analysis. If you’re considering investing in internet marketing and want to know, ‘What is PPC?’, watch the video or Read more.
If you want to maximize the profit you generate from your Google AdWords account, Scott.Services can help. Scott has helped hundreds of businesses to decrease the amount they spend on PPC advertising, while increasing the number of leads and sales their website receives. Scott’s algo-system will review your keyword bids, providing detailed data on their performance, and regularly adjust them to increase your profits. Scott provides a full Google AdWords management service and a range of affordable, no tie-in contracts, carefully tailored to your ambitions.Since the ‘90s, Scott has been finding innovative ways to help businesses who want to take their online performance to the next level. His fast, reliable PPC services are available for Google, Yahoo and Bing. Scott’s tried-and-tested automated systems and powerful manual techniques will ensure that your ads appear on the search engines’ first page of results – and that they’re clicked on by the users who are most likely to pay for your product or service.
Scott provides the following services to maximize your PPC profit:
- In-depth keyword research
- Detailed analysis of your key competitors
- Meticulous, long-term strategy-planning
- Optimal account set-up and structure
- Continuous bid-price monitoring and optimisation
- Constant ad split-testing
- Overall monitoring, including bids, click-through rates, quality score, conversion rates, triggered keywords and mor
Work with a PPC Consultant You Can Trust
Scott.Services is a limited, VAT-registered company with a reputation for effective and affordable PPC internet marketing. A quick online search for Scott D Smith will reveal hundreds of endorsements from satisfied customers. Scott is committed to delivering an outstanding service, without the sky-high price-tag which so many agencies charge. Having run a successful internet marketing agency since the 1990s, Scott has seen search engines develop, and has adapted his approach to PPC to create winning formulas for Google, Yahoo and Bing. Scott’s PPC services are available in any language, anywhere in the world. Unlike many PPC agencies, which outsource much of their work, Scott carries out all pay-per-click internet marketing himself, collaborating closely with each of his clients to help them to achieve their goals.

- Maximizes your pay-per-click profits
- Constantly adapts & optimises your accounts
- Completes detailed keyword research for your brand
- High-quality split-testing
- Boosts click-through rates and quality score
- Long-term PPC strategy planning
